Campaigns and Programs Manager
Attio
Posted on Nov 29, 2024
Campaigns & Programs Manager
Manage campaigns across email, paid media, social, and events
What is Attio?
CRMs are at the center of the software stack for millions of businesses. They're ubiquitous and totally essential, yet current products are completely archaic, unloved and in massive need of overhaul.
This is software that millions of people use for hours and hours a day – and a $50 billion category – yet you probably can't think of a single awesome piece of software in this space.
Attio is changing that. We’re building a radically new type of CRM that is incredibly flexible and as powerful as the most advanced CRM data models, but also as intuitive, delightful and collaborative as today’s best software.
Attio is the CRM of the future: a living, breathing platform that connects with a customer’s GTM stack and evolves with them as they grow – from zero to IPO and beyond.
Why is this role important?
As a Campaigns and Programs Manager at Attio you will facilitate ideation and execute B2B marketing campaigns that drive pipeline and brand awareness.
We are particularly interested in hearing from people with the following experience:
5+ years managing integrated B2B marketing campaigns and programs, preferably in SaaS
Strong track record of building successful awareness and demand gen campaigns at software companies
Proven ability to manage multiple complex campaigns simultaneously while maintaining attention to detail
Background in marketing operations and campaign data management
Exposure to marketing automation platforms and campaign execution tools
Whose Team will you join?
Our Marketing team is responsible brand and product led communications; attracting customers, and generating leads for conversion through PLG or our Sales, Success and Support motion.
The team is growing under the guidance of Alex Vale. Day to day work focuses on growing awareness of Attio through amplifying our customer’s voices and unique product differences, with the ultimate goal of getting Attio into the hands of more teams.
What is it like to work at Attio?
Attio employees are currently based in the US and Europe. We are all trusted to produce high quality work in the environment that works best for us.
Attio is for people who own their role, learn quickly, are endlessly curious and find happiness in delivering consistently brilliant outcomes that push the company forward. We love to work with people who are passionate about working this way and will do whatever it takes to get things done.
Kindness is evident in how we work and there is a high level of respect across the team thanks to working hard. This allows us all to challenge ideas, be independent and attract world class talent to join us.
We have an office in London.
What are the role requirements?
In this role, you will be expected to:
Facilitate ideation for and execute B2B marketing campaigns that drive pipeline and brand awareness
Manage campaigns across email, paid media, social, and events
Partner with Design and Product Marketing to develop campaign and program assets
Manage synchronous campaigns’ stakeholders and timelines
Manage campaign budgets and report ROI-based metrics
We believe the right person will have the following skills and experience:
Strong project management and stakeholder communication abilities
Data-driven mindset with focus on campaign performance and optimization
Experience with event marketing and field programs
Understanding of marketing and sales funnel metrics
Ability to work cross-functionally with sales, product marketing, and demand gen teams
Exposure to marketing automation platforms (Marketo, HubSpot, etc.)
What does the hiring process look like?
We respond to applicants before the end of each week and within 24 hours of each interview, we will request and share feedback at every stage.
Applicants can expect the following:
Phone screen
Introductory call ~ 15 minutes
Role-fit phone call ~ 30 minutes
Interviews
Campaign roadmapping ~ 45 minutes
Budgets and reporting ~ 45 minutes
Stakeholder + project management ~ 45 minutes
Offer stage
Founder call ~ 30 minutes
Offer call
A lot of our interviews are enabled through self-scheduling but we are always on hand to speak to you or answer questions throughout the process. At the offer stage, you may want to speak to more of the team, see a demo or have other suggestions for us.
Everyone who completes at least one of the above stages will be asked to provide feedback on the overall process and offered some help on their career if it's not joining Attio at this time.
What will an offer consist of?
A competitive salary
Equity in an early-stage tech company on an incredible trajectory
Remote working and flexibility
Apple hardware and a budget for desk amenities
25 days plus local holidays
Team off-site in fun places!
Enhanced parental leave
ALT