GTM Technology & Operations Manager



IT, Operations
United States · Remote
Posted on Monday, June 3, 2024

Cribl does differently.

What does that mean? It means we are a serious company that doesn’t take itself too seriously; and we’re looking for people who love to get stuff done, and laugh a bit along the way. We’re growing rapidly - looking for collaborative, curious, and motivated team members who are passionate about putting customers first. As a remote-first company we believe in empowering our employees to do their best work, wherever they are.

As the data engine for IT and Security many of the biggest names in the most demanding industries trust Cribl to solve their most pressing data needs. Ready to do the best work of your career? Join the herd and unlock your opportunity.

Why You'll Love This Role

Reporting to the Head of Global Marketing Operations, the GTM Technology & Operations Manager will be responsible for ensuring that the systems, data, processes and programs that support our SDR (Sales Development Representatives) organization runs effectively and efficiently to crush the company’s goals. You will be responsible for the management and maintenance of our key technologies, ensuring the data and processes that our tech stack support are delivering on core business objectives. You will partner with the Head of Global Sales Development, sales enablement and other sales leaders to execute on strategic programs to drive conversion rates and pipeline and partner with the Revenue Operations organization to support planning, target setting, forecasting and reporting.

If You Got It, We Want It Operations

  • Create the strategy for the Outreach Platform and ruthlessly prioritize to ensure the strategy and goals are achieved.
  • Own the technical administration of the Outreach GTM instance by providing day to day system admin support and manage rollout of system improvements and bug fixes.
  • Evaluate requests for new or modified features/functionality to determine feasibility, complexity and time required and compatibility with current systems and develop proposals to deliver desired solutions.
  • Own Outreach integration with Salesforce and act as a key point of contact to the Salesforce administration team. Own technical rollout of all Outreach product updates for alpha releases including scoping, sandbox development, UAT testing and production release
  • Prepare ad hoc analysis and independently drive projects to completion through project management.

Additional GTM Systems

  • Support administration of additional SDR platforms such as Seismic, 6Sense, Planhat, Mindtickle and call recording platforms.
  • Collaborate across marketing, enablement and sales to ensure that Seismic content is accessible and aligned to the sales process.
  • Manage Seismic content lifecycle and tagging strategies.
  • Collaborate with the Enterprise Applications teams to ensure that Ringlead lead routing is aligned with business needs.
  • Implement and enable the SDR org on additional technology as needed.

SDR Programs & Planning

  • Provide data and insights to Global Head of Sales Development to develop plans for programs
  • Support planning and execution of pipe gen days, SPIFFs and other programs as needed
  • Partner with Sales Operations on annual and quarterly planning processes, SDR territory alignments, quotas etc.

As An Active Member Of Our Team, You Will Have...

  • Bachelor's degree in Business, Marketing, or a related field required; MBA or other advanced degree preferred.
  • 5+ years hands on experience implementing sales applications in high technology or subscription software organizations
  • Experience with Go-To-Market and lead to opportunity business processes, including lead management/routing, sales follow up processes, qualification methodologies
  • Strong problem-solving and analytical skills
  • Excellent communication and collaboration skills
  • Experience with sales and marketing applications & processes:
    • Experience in segmentation, lead routing (RingLead)
    • Understanding of sales qualification methodologies (i.e. BANT, MEDPICC, etc)
    • Advanced experience with CRM systems (i.e. Salesforce Sales Cloud), sales process platforms (i.e., web chat (i.e. Qualified), ABM platforms (i.e. 6Sense), call recording an analysis (, sales enablement and content platforms (i.e. Seismic and Mindtickle), and more!

Salary Range ($135,000 - $150,000)

The salary for this role is dependent on geographic location. The salary offered within the range described will be based on the individual candidate’s job-related knowledge, skills, and experience. In addition to a competitive salary, Cribl also offers a generous benefits package which includes health, dental, vision, short-term disability, and life insurance, paid holidays and paid time off, a fertility treatment benefit, 401(k), equity, and eligibility for a discretionary


Bring Your Whole Self
Diversity drives innovation, enables better decisions to support our customers, and inspires change for the better. We’re building a culture where differences are valued and welcomed, and we work together to bring out the best in each other. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.

Interested in joining the Cribl herd? Learn more about the smartest, funniest, most passionate goats you’ll ever meet at