Director of GTM Analytics & Applied AI
Owner
About Owner.com
Owner is the AI growth system for local restaurants.
Our AI continuously improves SEO, marketing, and online ordering to grow first-party orders. Unlike other companies that force small business owners to master their software to drive sales, Owner gives them a proven system run by experts.
Owner is like having an army of engineers and marketers on your side, just like the big chains.
Our vision
We’re starting by helping independent restaurants succeed online.
But it’s not just restaurants that need our help. Most local businesses are struggling with these same problems. Huge technology corporations are taking their customers, bleeding their profits, and making it hard for them to survive.
Once we nail the solution for restaurants – we’ll scale it into every other local business type.
In the future we envision, tens of millions of local business owners will use our technology to succeed in the digital age.
Our traction
Since 2020, we've generated tens of millions in revenue and processed over half a billion dollars of online orders. 1 in 5 Americans have used an Owner.com website.
More importantly, we’ve helped over 20,000 restaurant owners, and saved them nearly $200 million in fees.
Our team
Our team is now in the low hundreds. We’ve got top talent from the most successful companies in SMB software, including: Shopify, HubSpot, DoorDash, ServiceTitan, Rappi, Faire and Stripe.
We’ll be scaling even faster in 2026 to keep pace with our customer growth.
Where we work
Owner is a remote-first, global company headquartered in San Francisco, with a sales hub in Toronto. For a few of our roles we prioritize in-person collaboration at one of our office locations. Most of our teammates are distributed throughout the globe. Please review the role description and discuss with your recruiter for more details on location!
Why we are looking for you
We're building the most data-driven GTM organization in SMB technology space, and we need a senior leader to run the analytics and applied AI function that powers it.
At Owner, the Business Operations team doesn't just analyze the business. We build products and systems that drive it. Our GTM analytics team has already built ML-powered lead scoring that 2x'd our LTV:CAC ratio, automated account research that doubled rep output, and intelligent routing systems that optimize pipeline for hundreds of reps. And we're just getting started.
Owner is also at an exciting inflection point: we're expanding into new product verticals and AI-led offerings, which means building entirely new GTM motions from scratch. This role will be at the center of defining those strategies and building the systems to optimize them.
We're also using and adopting AI extensively throughout our analytics and solution-building pipeline. This role will be central to helping define and implement our applied AI strategy: building AI-powered GTM products, and establishing the structures for how the team uses AI to accelerate everything we do.
As Director of GTM Analytics & Applied AI, you'll own the strategy, team, and execution for everything that makes our GTM machine smarter. You'll work directly with our CRO, CMO, and senior leadership to identify the highest-impact opportunities, then lead a team of ~6 analysts, data scientists, and AI specialists to build the solutions.
This role is 100% remote and can be based anywhere in the United States or Canada.
You should definitely apply if you...
Have felt torn about whether to pursue a business vs. technical/analytical career path. At Owner we believe these must merge, especially at the leadership level
Get more energy from building and shipping than from analyzing and presenting
Have managed a team and know the difference between delegating work and developing people
Are excited about applied AI: building AI-powered products, and using AI to change how analytics and building gets done
Get energized by new frontiers. Defining GTM strategy for new product lines from scratch, not just optimizing existing playbooks
When solving problems, dive deep to understand root causes and become a subject matter expert. You don't stop at surface-level insights
Aren't afraid to pick up new tools and skills, from Claude Code to custom ML pipelines, whatever the problem requires
Want to build lasting systems and products, not one-off analyses
Thrive in ambiguity and don't need a playbook to figure out what to work on next
The impact you will have
Drive GTM efficiency: Own the analytics and systems that optimize Owner's LTV:CAC ratio, one of the company's most important metrics and a key driver of our fundraising and growth story
Build AI-powered GTM products: Lead the development of ML models, automated outbound systems, and AI-powered prospect intelligence that make our sales and marketing teams significantly more productive
Accelerate with AI: Define and implement how the team uses AI to accelerate our analytics and solution-building pipeline. Establish structures and workflows that multiply the team's output
Define GTM strategy for new product lines: Owner is expanding into new product verticals and AI-led offerings. You'll help build the GTM playbooks, analytics, and optimization systems for these new motions from scratch
Shape GTM strategy: Partner directly with the CRO, CMO, and senior leadership to identify the highest-impact opportunities and drive resource allocation decisions
Scale a high-performing team: Manage and grow a team of ~6 analysts, data scientists, and applied AI specialists, with a mandate to scale as the business grows
Own end-to-end execution: This isn't an insights role. You'll design, build, and ship the data products and automated systems that change outcomes for the GTM org
Tackle emerging priorities: Lead or contribute to ad hoc strategic projects as business needs arise; this role flexes with what matters most
Who you'll work with
Reporting Structure: This role reports to Jonathan Shenkman, VP of Business Operations
Team: You'll manage a team of ~6 analysts, data scientists, and applied AI specialists, with the opportunity to grow the team
Cross-functional Partners: You'll collaborate most closely with Sales, Growth Marketing, and RevOps, and partner with Product, Launch, and Enablement on strategic initiatives
Technical Collaboration: You'll work with Analytics Engineers on data modeling, data quality, and infrastructure (dbt, Snowflake)
Executive Visibility: This work directly drives company strategy, which means regular exposure to senior and executive leadership including the CRO and CMO
What we're looking for
Flexible on years of experience. What matters is demonstrated impact and trajectory
You've built and managed a high-performing analytics, data science, or strategy team
You've personally shipped data products, ML models, or AI-powered systems into production - not just delivered insights
Strong technical skills: SQL and Python proficiency expected; experience with ML/AI systems strongly preferred
You've worked in the messy middle between business strategy and technical execution. Consulting, startup analytics, or a hybrid path that's hard to label
Comfortable with ambiguity - you don't need a playbook to figure out what to work on next
Experience with marketplaces, AI software, and/or high-growth startups strongly preferred
Restaurant technology or SMB software industry experience is a plus
Compensation & Benefits
The estimated starting base salary range for this role is $210,000 - $250,000 USD per year, plus a generous pre-IPO equity package.
Other benefits include comprehensive health coverage, remote-first workplace, unlimited PTO, plus extra fun perks!
🚩 Notice - Employment Scams
Communication from our team regarding job opportunities will only be made by an Owner team member with an @owner.com email address.
We do not conduct interviews over email or chat platforms, and we will never ask you to provide personal or financial information such as your mailing address, social security number, credit card numbers or banking information. If you believe you are being contacted by scammer, please mark the communication as "phishing" or “spam” and do not respond.