Partnerships Associate



Sales & Business Development
New York, NY, USA · Los Angeles, CA, USA
Posted on Wednesday, February 14, 2024

🚀 Whatnot

Whatnot is a livestream shopping platform and marketplace backed by Andreessen Horowitz, Y Combinator, and CapitalG. We’re building the future of ecommerce, bringing together community, shopping and entertainment. We are committed to our values, and as a remote-first team, we operate out of hubs within the US, Canada, UK, and Germany today.

We’re innovating in the fast-paced world of live auctions in categories including sports, fashion, video games, and streetwear. The platform couples rigorous seller vetting with a focus on community to create a welcoming space for buyers and sellers to share their passions with others.

And, we’re growing. Whatnot has been the fastest growing marketplace in the US over the past two years and we’re hiring forward-thinking problem solvers across all functional areas.

🏎 About the Categories and Expansion Team

The Categories and Expansion team at Whatnot is responsible for the expansion of our category suite and the continued growth of sellers and buyers on the platform. Partnerships is responsible for identifying, launching, and fully owning all sides of new high-potential product verticals.

💻 Role

Go-to expert of your category

  • Become the go-to expert on your category, including seller/buyer dynamics, community channels, influencers, and product nuances
  • Become the face of Whatnot for the community of sellers and buyers that you represent

Seller outreach and onboarding

  • Source and reach out to sellers to convince them to join and grow their business on Whatnot. Leverage social media, outbound channels, and in-person events
  • Onboard groups of sellers teaching them them how to use the app

Relationship management

  • Build and maintain strong relationships with sellers and top strategic partners to support their growth and meet their needs
  • Collaborate with partners to develop business growth strategies and communicate product improvements and feedback

Marketing and growth

  • Spearhead diverse marketing initiatives, such as influencer partnerships/campaigns, to boost brand awareness and attract more buyers

Data analytics

  • Use basic data analytics skills (SQL) to derive insights from projects and enhance process efficiency
  • Utilize key data points to assess category growth, success, and areas for improvement, driving continuous iteration

👋 You

Curious about who thrives at Whatnot? We’ve found that low ego, a growth mindset, and leaning into action and high impact goes a long way here.

  • You have a passion for our mission at Whatnot - you live and breathe the needs of our communities and work relentlessly to improve their experiences on Whatnot
  • You have up to 3 years of experience working in a fast-paced, client-facing role, and a track record of working quickly and iteratively
  • You are scrappy and flexible enough to work in an ambiguous environment with limited guidance
  • You are a problem solver with strong project management skills and the ability to fully own strategy and execution on both sides of an emerging marketplace
  • You have business acumen, are deeply analytical, and comfortable understanding and manipulating data to gain and take action on business insights

🙏 Nice to Have

  • Experience at a high-growth startup, marketplace, or creator-focused platform
  • Proficiency in SQL
  • Passion for creator communities and/or new product categories that are uniquely suited to live ecommerce
  • Experience buying and selling in online marketplaces


For US-based applicants: $80,000 - $125,000/year + benefits + stock options

The salary range may be inclusive of several levels that would be applicable to the position. Final salary will be based on a number of factors including, level, relevant prior experience, skills and expertise. This range is only inclusive of base salary, not benefits (more details below) or equity in the form of stock options.

🎁 Benefits

  • Flexible Time off Policy and Company-wide Holidays (including a spring and winter break)
    • Health Insurance options including Medical, Dental, Vision
    • Work From Home Support
      • $1,000 home office setup allowance
      • $150 monthly allowance for cell phone and internet
  • Care benefits
      • $450 monthly allowance on food
      • $500 monthly allowance for wellness
      • $5,000 annual allowance towards Childcare
      • $20,000 lifetime benefit for family planning, such as adoption or fertility expenses
    • Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally
    • Parental Leave
      • 16 weeks of paid parental leave + one month gradual return to work *company leave allowances run concurrently with country leave requirements which take precedence.


Whatnot is proud to be an Equal Opportunity Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.